Hi! I’m Van.

"Dan?"
"No."

"Stan?"
"No, no..VAN."

I usually have that conversation 50% of the time in person and about 95% of the time over the phone with strangers. Believe me, I'm not frustrated by this, but when I considered a new logo for my site, for my "brand"  it felt right to just have "Van".

I also didn't want my logo to be some stuffy typographic construction or any kind of over designed Tron-like symbol. I wanted the logo, and the site itself, to be natural and comfortable.

/
Van

Posted via email from Van’s Posterous

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