Van Shea Sedita

Creative Director & Designer

I'm driven to create excellence in product design, branding and social media strategy. I also love being "hands-on" and find myself captivated by itsy bitsy details. If you missed the links above, I also have a blog where I share about what inspires me.

Creative Direction

I believe creative direction is the development of a concept between two or more people, resulting in one solution. Concept is king, execution is its jester.

Design

As a designer, I explore all possible approaches to carrying out an idea. Mainly, if it has been done before, I don't do it. So, in search of originality, I start with what's not obvious and then I shape the concept into a unique solution.